Privacy policy

This privacy policy applies to the Fox & Sheep websites and to our mobile apps. Data processing on the website and in the apps is described separately below.

1. Controller

Fox & Sheep GmbH
Jägerallee 6
16556 Hohen Neuendorf
Germany

Email: contact@foxandsheep.com

2. Provision of this website

We host this website with IONOS SE, Elgendorfer Straße 57, 56410 Montabaur, Germany. When you visit the website, IONOS processes connection data that is technically necessary. According to IONOS, this includes the previously visited website, the requested page or file, browser type and version, operating system, device type, time of access, and the IP address in anonymised form.

For WebAnalytics, IONOS uses log files or a pixel according to its own documentation for statistical analysis and technical optimisation of the website; no cookies are used for this purpose. IONOS anonymises the IP address immediately after transmission and subsequently processes the information without reference to an identifiable person. Details are available in the IONOS WebAnalytics documentation.

This processing is necessary to deliver the website securely and reliably, ensure its stability and optimise it technically. The legal basis is Article 6(1)(f) GDPR. Our legitimate interest is the secure, trouble-free and needs-based operation of the website.

According to its documentation, IONOS retains anonymised WebAnalytics data for eight weeks. We cannot associate this data with an individual person. IONOS states that this data is not disclosed to third parties or transferred to countries outside the European Union. Further information is available in the privacy information for IONOS Webhosting and IONOS WebAnalytics.

3. Local storage and audience measurement

We use IONOS WebAnalytics for audience measurement. The service does not use cookies.

For the app carousel, only the title of the first app displayed is stored in the browser's session storage for the current browsing session. This information contains no identifier, is not transmitted to us or to third parties, and is deleted when the browsing session ends.

4. Newsletter

If you subscribe to our newsletter, we process your email address, your chosen area of interest (Families & apps or Press & blogs), and the information required to document your subscription. Registration uses a double opt-in process: after subscribing, you receive an email asking you to confirm your subscription.

When open and click tracking is enabled, Mailchimp also processes whether and when a newsletter is opened and which links are clicked. We use this information to evaluate the reach and content of the newsletter.

The legal basis for sending and evaluating the newsletter is your consent under Article 6(1)(a) GDPR. You may withdraw your consent at any time with future effect by using the individual unsubscribe link in any newsletter. Alternatively, you can use the Mailchimp unsubscribe page for Families & apps or Press & blogs.

We use Mailchimp for registration and delivery. Mailchimp is a service of The Rocket Science Group LLC d/b/a Mailchimp, 405 N Angier Ave. NE, Atlanta, GA 30308, USA. Mailchimp is part of the Intuit group of companies. Data may therefore be processed in the United States. Mailchimp states that transfers are based on the EU-US Data Privacy Framework and, additionally, the European Commission's Standard Contractual Clauses. Further information is available in the Intuit group privacy statement and the Mailchimp Data Processing Addendum.

We retain your newsletter data until you unsubscribe or withdraw your consent. Information needed to demonstrate valid consent may be retained beyond that for the applicable statutory limitation and documentation periods.

5. Contact and support requests

If you contact us by email, we process your email address and the information you provide. For support requests, this may include the name of the app, operating system, version number, device model and your description of the issue.

We use Google Workspace for our business email communications. In providing our mailboxes, Google may process email content and communication metadata as a service provider. Google Workspace may process data outside the European Union or the European Economic Area; Google states that it provides EU Standard Contractual Clauses for this purpose. Further information is available from Google Workspace.

We process this data in order to respond to your enquiry. The legal basis is Article 6(1)(b) GDPR where the enquiry concerns a contract or steps taken before entering into a contract, and otherwise Article 6(1)(f) GDPR. Our legitimate interest is responding to enquiries and supporting our users.

We delete the information once the enquiry has been fully resolved and there are no statutory retention obligations or legitimate reasons for retaining it.

6. External links and social networks

Our website contains links to external services, in particular the Apple App Store, Google Play, YouTube, Instagram and Facebook. YouTube videos and social media content are not embedded directly in our website. Some videos are delivered as local files from this server, without transmitting data to external providers. When you open an external link, the relevant provider processes data under its own privacy terms.

7. Privacy in our apps

Our apps do not require a user account and do not use servers or backends operated by Fox & Sheep. Game progress, recordings, images and other content created in an app generally remain on the device. If you use an export or save function, content can be saved, for example, to the photo library with your express selection and the relevant device permission.

Whether locally stored content is subsequently synchronised through a device backup or an operating-system cloud service enabled by you depends on your device settings and is outside Fox & Sheep's control.

In the Android versions of Little Fire Station and SHINE, we integrate advertising through Unity LevelPlay. Unity Ads is currently the only advertising network enabled for these apps. Both apps are designated in Unity as directed to children and not as mixed-audience apps. Under this setting, Unity Ads serves contextual, non-personalised ads.

When these advertising services are used, technical information about the device, the app and the use of ads is processed. According to Unity, this may include the IP address, approximate location derived from it, device identifiers including an available Android advertising ID, diagnostic data, and information about ad views and interactions. This data is used in particular to deliver ads, measure their use and prevent misuse. Further information is available in Unity's Game Player and App User Privacy Policy.

Purchases and purchase restoration are handled by Apple or Google. Fox & Sheep does not receive full payment details. Depending on the app, licence checks or optional services of the relevant app store may also connect to Apple or Google.

8. Recipients and international data transfers

We disclose personal data only where this is required to provide the relevant function, where we are legally obliged to do so, or where you have consented. For the website, this primarily concerns IONOS as the hosting provider, Google Workspace for our email communications and, when you subscribe to a newsletter, Mailchimp. In the Android versions of Little Fire Station and SHINE, Unity may process data as an independent provider for the advertising function.

9. Your rights

Subject to the applicable legal requirements, you have the right to access your personal data, rectify inaccurate data, erase data, restrict processing, receive your data in a portable format, and object to processing based on legitimate interests. You may withdraw consent at any time with future effect.

To exercise your rights, email contact@foxandsheep.com.

10. Right to lodge a complaint

Under Article 77 GDPR, you have the right to lodge a complaint with a data protection supervisory authority, in particular in the country of your habitual residence, your place of work or the place of the alleged infringement. The authority responsible for Fox & Sheep is the State Commissioner for Data Protection and Access to Information of Brandenburg.

11. Data security

We take appropriate technical and organisational measures to protect personal data against loss, misuse and unauthorised access. Our website is transmitted in encrypted form via HTTPS.

12. Updates to this privacy policy

We update this privacy policy when our website, our apps, the services we use or legal requirements change.

Last updated: September 2026